News

Despite Social Media Hype, Web Search is Best

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The Biz Coach – May 1, 2011

If you want your Web site to dominate your competitors, you might want to consider that social media doesn’t enhance your odds as much as risking a bigger investment on content and search engine optimization techniques.

A new study shows you’re probably missing opportunities for growth if you’re investing more in social media than enhancing your Web site with strong content backed by search engine optimization techniques.

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Expert: ‘Apple dropped ball’ on location issue

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Computerworld – April 28

Apple’s explanation about how and why iPhones track users’ locations was too late, too little, a crisis communications expert said today.

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World Tech Update – IDG news video report

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IDG NEWS – April 28

This week’s top technology stories in this IDG News video report.

Watch video: http://www.bizcoachinfo.com/video/sci-tech

 


Cyber-Attacks on Power, Gas Utilities

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eWeek.com – April 27

Cyber-attackers are increasingly targeting critical infrastructure, such as power and gas utilities, with sophisticated threats like Stuxnet. However, these organizations have so far failed to bolster their cyber-security defenses, according to a new report.

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Microsoft Issues Malware Security Patch

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PCMag.com – April 27

The fourth Tuesday of the month is a lesser known Patch Tuesday in which non-security updates are released. But this month Microsoft added in an extra Malicious Software Removal Tool.

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Review: ZoneAlarm SocialGuard

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PCMag.com – April 27

 

ZoneAlarm SocialGuard tracks your children’s Facebook accounts and reports on actual problems. Parents can see who the child’s friends are, but they don’t get access to posts, comments, photos, and so on. It offers a good balance between protection and privacy.

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FBI: Massive Business Wire Fraud Scams

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ThreatPost – April 27

The FBI is warning businesses about an ongoing spate of attacks that are stealing millions of dollars from companies through unauthorized bank transfers to Chinese companies. The fraudulent wire transfers are not a new tactic, but the FBI says the current round of attacks is notable in that virtually all of the transfers are going to shell companies based in China and have cost U.S. businesses $11 million.

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Tech tips for good marketing videos

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The Biz Coach – April 20

Videos, as a marketing tool, are great because they enable prospects to actually see your business from their computers. You can be seen as hospitable. Videos can help your prospects feel like guests.

 

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Wireless hacker hits Seattle businesses

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Seattle PI – April 19

Law officers have moved to seize a Seattle man’s car they claim was used in a “wardriving” spree that saw Seattle-area wireless networks hacked and harvested for information.

In filings with the U.S. District Court at Seattle, investigators contend the 1988 Mercedes sedan was a rolling base of operations for hackers intent on forcing their way into wireless networks to obtain personal information.

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Best practices: thought-leadership publishing

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The Biz Coach – April 18, 2011

In order to attract the most readers and make money, Web sites publishing thought-leadership topics need to implement five best practices.

Read More: http://www.bizcoachinfo.com/archives/6211